How Success Stories Are Created

How Success Stories Are Create

Ever watch the movie, Rocky? I mean, any of those would suffice. But mainly, the original. In fact, if you know anything about Stallone’s life itself, you’ll know that he’s probably one of the biggest success stories in history. But the thing that makes a success story so powerful is the tale of the underdog. We all love rooting for the underdog, don’t we?

Underdogs are constantly battling doubt their entire lives. They’re misjudged and mistreated. They come from severe disadvantages or have suffered heart-wrenching failures. And that’s what makes their success so powerful. Now, there are plenty of famous people who failed. You can find them all throughout history. But there are also modern day business people as well.

#1 — Howard Panes

Howard Panes is the pioneer of the electronic cigarette. He created a company called Logic, which brought the disposable e-cig to the American public. After selling Logic to Japan Tobacco, Panes launched a 3-minute-per-day ab product with Don Brown, the inventor of the Ab Roller, which did over a billion in sales. It’s called the Stealth Body Fitness. It gamifies your workout with an app and it’s now revolutionizing the fitness industry around the world.

However, 7 short years ago, life for Panes was far different. He was $600,000 in debt with a line of credit for his gym that was tapped out. He had no money left. In fact, it was so bad that the bank took his house in a short sale. Even worse? He went through a messy divorce.

Imagine this for a moment. Before starting Logic, Panes was 42-years old. He was essentially broke and on the verge of bankruptcy. In fact, in order to start Logic, he had to borrow $10,000 from his dad. Can you imagine that? It’s one of the most famed rags-to-riches stories in America.

Today, Panes collects hypercars. He’s a fervent collector of McLarens, Porsches, Ferraris and also American muscle cars. He loves them all. And he has the means to keep collecting them into the very near future. In fact, I recently went on a trip with Panes to London where he configured his third McClaren, which is the Senna. At home, he has the McClaren P1 and the 675LT Spider. Aside from the Senna, he also has  Hennessey’s new Venom F5, amongst many other cars, on the way.